While using Instagram I came across this advertisement, posted by marine conservationist effort Club Ocean, which promotes the sale of plush sharks as a means to support real…

Of all the adverts I saw on my phone this week, HSBC’s sustainability ad came out top with the strongest green message. This ad is posted at Victoria…

This paper examines a digital advertisement from Planet Fitness Canada promoting the PF Black Card membership. The ad, encountered on a social media platform, is visually striking, relying…

Analysis of Seventh Generation’s Instagram Advertisement Introduction – Today, many companies use advertising to make it appear that they care about social and environment concerns. For instance, a…

While aimlessly scrolling through Twitter, I stumbled upon an interesting approach to advertising—a post framed as a shout-out to another company. The post was made by Malarkey Products,…

In 2018, Nike collaborated with advertisement agency Wieden+Kennedy to promote the 30th anniversary of its slogan “Just Do It”, a new campaign “Dream Crazy”. Narration in the advertisement…

Whoop is a company specializing in wearable fitness technology that tracks health metrics such as sleep, recovery, and strain. Recently, I encountered a Whoop advertisement multiple times on…

Ikea is a worldwide company founded in Sweden, specializing in the design and sale of ready-to-assemble furniture, home goods, and related services. With 480 Ikea stores operating in…

Patagonia Advertisement Analysis The message of this Patagonia commercial is one of empowerment, adventure, and environmental stewardship. Patagonia’s tagline, “Wear it. Own it.” implies that their apparel is…

Critical Analysis of Pearle Vision Canada Advertisement Introduction In the modern advertising landscape, companies frequently highlight their commitment to social or ecological responsibility to appeal to conscientious consumers….